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Impact of Digital Marketing on Business
The positives of digital marketing far outweigh any negatives that exist. This is how the benefits far outweigh the negatives when it comes to the impact of digital marketing on business. The impact of digital marketing on traditional marketing has been profound, and...
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What is a Chatbot and How to Use It for Your Business
The evolution of artificial intelligence is now in full swing and chatbots are only a faint splash on a huge wave of progress. Today the number of users of messaging apps like WhatsApp, Slack, Skype and their analogs is skyrocketing, Facebook Messenger alone has more...
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THE IMPORTANCE OF WEBSITE DESIGN AND DEVELOPMENT
Nearly half of users – 48%! – say that if a business has an unresponsive site, they take it as an indication that the business doesn’t care. Your website should reflect your business philosophy. It should support you in growing revenues and attracting new customers...
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IOT: YESTERDAY, TODAY, TOMORROW
A look at the evolution of IoT and how businesses have used, are using and will be using it to their advantage. The notion of Smart Manufacturing or Industry 4.0 became a popular topic after the international CeBIT fair of 2011, a mere six years ago but a lifetime in...
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Digital Marketing Trends That Will Own 2019
2018 has been a year of improving and building off of 2017's social media trends. So far, we've seen a continued uptick in augmented reality, video content, and influencer marketing. But now that 2018 is one-third of the way over, you may find yourself wondering:...
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Importance Of Website Design And How It Helps In Making Business Profitable
When it comes to highlighting your online presence, there are several things that you need to put into great consideration. What does this actually imply to online marketers? Basically, the act of establishing your online presence does not simply end by just creating...
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Social Media Marketing for Businesses
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook,...
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Why SEO is Important For Businesses
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. All major search engines such as Google, Bing and Yahoo have primary search results, where web...
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WHY GOOD COPYWRITING IS IMPORTANT FOR YOUR BUSINESS
Every business with a website is familiar with copywriting. They have someone create content for their site and hope that the audience will relate to it. The problem is, most businesses usually go for the most cost-effective option without taking experience, niche,...
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